In most cases Fusion was able to create elements that TrizzвЂ™s creative director Oriol Puig was happy with after 10 or fewer internal sim versions, which in the world of simulation fx is definitely on the low end. They were happy to take FusionвЂ™s elements and see how they could be manipulated, layered into shots, re-used as background elements, as well as to alter camera to extract the best possible shot from the element. The team at Trizz were very helpful in that regard, because they knew there were a lot of shots, a lot of elements, to be created. Fortunately however, weвЂ™ve done enough fluid projects that FusionвЂ™s VFX Supervisor Mark Stasiuk was able to determine that each of the 18 elements bore at least some slight resemblance to elements we had done for past projects, giving us advanced starting points so we would at least be able to get out fairly quick first versions after doing some rapid adaptation. As is more and more common in vfx these days, tremendously complex work is expected on very limited timelines and budgetsвЂ¦ but thatвЂ™s a whole other article! The schedule allowed only 4 weeks to deliver 18 challenging fluid elements. While the concept was unique and inviting, the practical parameters of schedule and budget were not. SmorganicВ© : Д«efore we really get into the case study, have a look at the finished directorвЂ™s cut from TrizzвЂ™s Vimeo channel. FusionвЂ™s fx team was very excited by the challenge as we have developed a number of in-house tools here, like our вЂвЂsmorganicвЂ™В©, that are ideal for this kind of detailed, complex work. Even the tendrils and droplets off the delicate splash work had to comply with specific art-direction. The cg splashes needed forces applied so the fluid would behave very specifically while still looking sensuous and natural. When Trizz (Barcelona) approached Fusion with concept art for a Renuage Brandy tvc, we could see the need for our вЂвЂsmorganicвЂ™В© tool written all over it! The spot was beautifully conceived by creative director Oriol Puig, very dramatic and moody, demanding gorgeous, thin, delicate splashes and highly art-directed, complex performances from cg fluids. When we create generic elements for our clients, it gives them multiple options to develop the look they want. RealFlow & Smorganic вЂ“ a marriage made in cg heaven!ДЇluid elements we created for a Renuage Brandy spot.

Fluid the game